Preventing credit card fraud and chargebacks at your online store requires and
aggressive and comprehensive strategy.
In any competitive situation, you need to be armed
with the intelligence and experience to be able to identify risks and opportunities. You started
your business because you saw an opportunity. FraudSmack is here to help you mitigate the risks.
We look at an array of parameters to determine the risk of a potential sale. These items include, but are not limited to:
- Location of IP address.
- Location of credit card address.
- The distance between the 2 above locations (if it can be determined).
- Whether the locations match, and how closely they match.
- Is the customer hiding behind an open or anonymous proxy.
- Is the IP address a common source of fraud.
- Has the credit card been flagged as being used for fraud already.
- Is the customer using a free email account.
We have made it our business to look for and identify trends used by online fraudsters. You probably have
noticed trends yourself that make a sale suspicious. The great thing about FraudSmack is that
we allow you to use your own knowledge to help make FraudSmack even better.
You have the ability modify point values, mark IP's, countries, or email domains as suspicious, and much more.
In addition, we analyze the trends of custom settings by FraudSmack
customers to help us evolve the system so that it can change as the criminals' behaviors change.